📊 Global Micro-Drama Platform Economics: Fast Facts The Valuation Compression: Overseas short-drama download metrics more than doubled year-on-year, yet per-download viewer value plumetted from $1.62 in 2025 down to $0.88 in early 2026. The Tech Disruption: The February 2026 rollout…
🏗️ Chapter 2 Executive Briefing: Upstream IP & Studio Networks The IP Source Code: Unpacks how online web novels (Yuewen Group/Qidian, Jinjiang) serve as data-backed testing grounds driving over 50% of top-tier drama greenlights. Contractual Mechanics: Examines the financial risk-reward…
📊 Chapter 1 Executive Briefing: Macro Sizing & OTT Metrics Ecosystem Valuation: Exploded into a $22.6 Billion dual-engine media economy across long-form SVOD and short-form micro-drama platforms. The Standard Metric: True industry engagement is benchmarked by Yunhe Data V30 (30-day…
🎬 “Overdo” (这一秒过火) Fast Facts Total Episodes: 33 (Confirmed by NRTA License) Filming Dates: June 25, 2025 – September 28, 2025 Streaming Platforms: Tencent Video & iQIYI (Launched July 19, 2026) Current Status: Industry hit (¥120M+ sponsorship) but audience reception…
📊 Structural Media Formats: Fast Facts Distribution Mechanics: Long-form C-dramas expand internationally via organic cultural curiosity and fan curation; micro-dramas deploy via structured, aggressive B2B market positioning. Localization Paradox: Long-form content exports Chinese culture *as* the primary product; micro-dramas intentionally…
📊 Long-Form C-Drama Global Distribution: Fast Facts The Production Standard: Long-form Chinese dramas typically run between 30 to 80 episodes per series, demanding hyper-accelerated filming schedules and substantial studio capital compared to Western television models. Regulatory Framework: Every production must…
📊 Global Micro-Drama Industry: Fast Facts Market Projection: The domestic Chinese vertical drama sector is projected to reach $16.2 Billion by 2030, while the US market is scaling toward $3.8 Billion. Regulatory Framework: Long-form C-dramas require strict pre-publication NRTA licensing;…
📰 Zhang Linghe Global Media Breakthrough: Fast Facts The Milestone Media: Featured in Ouest-France, the world’s most-read French daily newspaper with a daily circulation of nearly 800,000 copies. The Press Shift: Moving away from standard luxury brand PR placement (Vogue,…